Keyword - Search Engine Optimization Definitions - SEO Terms - SEO Glossary

SEO Terminology - Search Engine Optimization Definitions

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Keyword		a word that a search engine user might use to find relevant web page(s). If a keyword doesn't appear anywhere in the text of your web page, it's highly unlikely your page will appear in the search results (unless of course you have bid on that keyword in a pay-per-click search engine).